Advanced Persuasive Writing for Ag, Food, and Environmental Sciences

This course helps students learn how to research, write, produce and edit stories for agricultural, food and environmental organizations and media. We will discuss writing and editing in a variety of mass media and corporate settings. This course covers fundamental grammar rules, journalistic principles, AP-Style, researching sources, interviewing, content development tactics and basic channel strategy. Students produce a final portfolio that demonstrates their ability to create professional-level work such as magazine articles, news stories, biographies, sales and marketing materials, blog posts, press releases, newsletters, scripts and backgrounders.